For more than 20 years, Great Place to Work® has analyzed the workplace culture of outstanding organizations. The Best Practice Database is our collection of hundreds of tried and tested best practices.
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The GPTW 2020 survey was promoted under the slogan "Fit for the Future". At the beginning of the survey, employees received a small package of healthy cereal bars at home. During the survey period, baskets containing brightly colored apples were placed in the offices. At the same time, targeted e-mail communications draw attention to the survey and encourage participation.